Thursday, April 10, 2008

The Tories wonder what women want

"Women will decide who wins," Lord Ashcroft, the Conservatives' deputy chairman, told the Conservative Women's fringe meeting today. This was the third year running I had heard this piece of wisdom at a similar event. No one doubts it any longer. So what, the meeting asked itself, did women want?

"To be a bit taller so you can be seen among all those men in the House of Commons," joked Eleanor Laing, the shadow women's minister. "I'm sick of wearing four-inch heels."

No, but seriously: "It's to be treated with respect." (Murmurs of "yes" from the audience.) "That covers everything. ... There's no such thing as a women's issue, but it is a fact that women have a slightly different approach to things than men. The language has to be different. Sometimes it's just a nuance. But that's enough."

"Man is of clay, but it is woman who makes a mug out of him," observed Lord Ashcroft gnomically, to considerable amusement. He had earlier pointed out that diamonds were a woman's best friend and dogs were a man's: "Ladies, you are already ahead."

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