Tuesday, April 15, 2008

Million dollar misery

OK, so we as good as promised almost two weeks ago that we'd stop going on about the much-publicised www.milliondollarhomepage.com.

But just when it seemed that the bright student behind the wheeze had made his money and we could move on to other matters, the site returned to the headlines with a front page story in the Financial Times today.

To recap briefly, you may remember that Alex Tew had the rather clever idea of selling space on his homepage to advertisers at the price of $1 per pixel with the aim of earning $1m (£566,000). The runaway success of the sale meant that the last 1,000 pixels were auctioned on eBay for $38,100 last week. When we last checked, the 21-year-old Nottingham student was off to buy a car with some of the proceeds.

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